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Kruger brings its messy, human message to its multicultural strategy | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in January
By Christopher Lombardo

Kruger is bring the human, storytelling-focused of approach of last summer’s masterbrand campaign to its longstanding strategy for reaching Canada’s multicultural audiences.

http://strategyonline.ca/2021/01/13/kruger-brings-its-messy-human-message-to-its-multicultural-strategy/
 

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